Launched in 2015, this global apparel ecommerce business has experienced significant growth in revenue and product offerings. The business sells an array of clothing and accessories for both men and women. Revenues year to date are up 92% over the previous year and profits are up 233% over the same time period. Despite this, the business is listed at a low 2.3x multiple.
Because the owners have worked diligently to find quality suppliers and streamline operations, they spend less than 3 hours per week running the business. This hard work has resulted in a growing business with an excellent foundation. The sellers recently started building Shopify and WooCommerce applications and this new business requires a large capital injection.
The sale includes the customer database (40k+), social media accounts, IP, and all supplier relationships. If you are looking for a profitable ecommerce business with significant growth potential and turn-key operations, this business could be a perfect fit.
The business derives 100% of its revenue from product sales, and the customer base is primarily located in the United States, United Kingdom, and Canada. The products are primarily sold via the business’ website and there is a substantial social media following (325,000+ Facebook followers).
The business uses a dropship model and the products are shipped directly from the supplier. There are three Chinese suppliers that have been used since its inception and all relationships will transition to the new owner. The suppliers have additional SKUs available for easy product expansion.
All operations have been outsourced to a 3rd party, so the owners do not have an active management role in the business. Consequently, the owner time commitment is less than 3 hours per week.
There are several potentially lucrative growth strategies a new owner could pursue. The new owner could expand the product offerings. The business has three suppliers in place that already manufacture apparel and accessories that are not currently being sold by the business. A new owner could easily add these products and to the current offerings.
The new owner could also expand to other ecommerce platforms. Currently, the business only sells products on its websites. By selling the current products on platforms like Amazon, eBay, Walmart, or Zulily the business could increase its sales and revenue significantly.
Lastly, a new owner could grow the business by diversifying traffic sources. While the business already has a strong Facebook following, it could utilize picture-centric social media platforms like Instagram and Pinterest to drive traffic and increase brand awareness. Google Adwords and Google Shopping could be used to grow sales as well.