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The Google AdSense Business Model Explained

By Jamie Toyne

Every year Google pays out over $10 billion to businesses using the AdSense model. And most of these businesses watch this income tick in passively, through advertising placed on their websites by the AdSense program. A program that is completely free to join. If you already own one or multiple websites, have…

The Saas Business Model: Everything You Need To Know

By Jamie Toyne

Despite being a relatively new type of business model that has come about with the rise of the internet, 80% of businesses are already using at least one Saas application. Saas is a unique business model, totally different to a traditional buy/ sell model, as it is completely online and dependent on…

How Michael Built & Sold Simpledata in 18 Months

By Jamie Toyne

A couple of days after Christmas in 2016 I stepped into the Elk Run Lodge atop Vail Mountain and answered one of the most important calls of my life. Over the last 6 months, I had talked to a dozen people interested in buying my business. Finally we had a deal on…

Seller’s Discretionary Earnings: What It Is and How It Works

By Jamie Toyne

While the name may imply that this concept is only for the seller, Seller’s Discretionary Earnings is actually just a big term for a simple idea: It’s how much true cash (profit) the owner receives from their business. This number is used to set the price for a business. So, let’s say…

The importance of quality, white hat SEO for maximizing your business value

By Jamie Toyne

You’re tossing and turning in your bed, trying to fall asleep, but thoughts about your business are haunting you again. You have an awesome website that you eventually want to sell, but the strategies to increase its business value can be confusing– some strategies can be done instantly; others require more time…

The Five Primary Online Business Models Explained

By Jamie Toyne

In the world of buying and selling online businesses, the term “business model” is used to describe the way in which a company generates revenue, as well as which types of goods and services it specializes in providing. In short, business model describes the overall blueprint and makeup of a company’s operations.…

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