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17 Best Google Adsense Alternatives for Your Blog/Website

By Jamie Toyne

One of the quickest and easiest ways to monetize your website or blog is through an advertising network like Adsense. Adsense is a Pay Per Click (PPC) program run by Google that allows you to display relevant ads for a third party on your website.

And make money while doing it. Every time someone clicks on or interacts with the ad, you will receive a commission in return. What better way to passively bring in some extra money?

Adsense is one of the most popular networks around offering contextual advertising and has tens of millions of active users. However, it is by no means the only option for making money through ads on your website.

Depending on the type of website you have, how many income streams you want, or the kinds of ads you are happy displaying, you may prefer to use a different ad network. Whatever the reason you are looking for an Adsense alternative, there are plenty of other choices out there that offer a pretty similar service. Let’s dive into our 17 best Adsense alternatives to find the best fit for you.

Is Adsense right for my website?

Before getting started, let’s establish that the Adsense advertising model is actually right for your online business. What are the types of websites best-suited to work with displaying ads through ad networks like Adsense? Any content-based website is perfect. The more traffic you get to your site, the higher the chances of earning more from ads.

The more relevant the ads are to your audience, the higher conversions you can expect. For example, if you own a blog that publishes free hiking guides, ads for hiking boots are much more likely to gain clicks than ads for stiletto shoes. Most ad networks aim to display the most relevant ads possible. Some of the most common types of websites that have success with Adsense are:

  • Blogs
  • Forums
  • Video hosting sites
  • Free online tools

Why use an alternative to Adsense?

Why not just stick to Adsense, the go-to ad network that everyone knows? Before digging into other options, let’s take a look at some of the reasons you might choose an alternative.

Add another income stream

Perhaps you already use Adsense but would like to make even more revenue from your site. You may also want to diversify your income streams to future-proof your business. Using a secondary ad network can be a great way to do this.

Your account isn’t authorized

There are certain entry requirements to joining Adsense. Google must authorize your website or blog before you work with them, ensuring that it has a big enough audience, publishes original content, and adheres to their program policies. It is also easy to violate Adsense’s terms by mistake which could lead to you having your account disabled. If your account is not authorized for any reason, you may choose to use a network with lower entry requirements.

Make more per ad

Adsense offers a blanket commission to people in the program, offering the publishers 68% of the revenue their ad generates on their website. While this is pretty good, some networks offer a higher revenue share. But be aware they likely have higher entry requirements so will be better suited to well-established sites with high traffic.

Customize your ads

When you use Adsense, you have little control over how the finished ad will look on your blog. If your website’s aesthetic is important to you, you may prefer to use a program that allows you to tailor how ads look. Many programs allow you to change the colour and sizes of ads so that they fit in more naturally with your branding and website. If you want a more bespoke service in terms of what ads are shown and how they look, some programs even work with you directly for tailormade solutions.

Lower the minimum payout

With Adsense, you can only cash out your earnings once you have made $100. If you have a small, low-traffic site, you may prefer to use a program with a lower minimum threshold.

17 Best Google Adsense Alternatives (2021 Update)

1. Media.net

One of the most popular alternatives to Google Adsense is Media.net run by Bing and Yahoo. It is probably the network with the most similar approach to Adsense and can give you access to one of the largest pools of advertisers in the world.

One of the biggest players in contextual advertising, you can expect to make similar earnings to Adsense with their contextual, display and native ads for mobile and web. Expect clean, relevant ads for your site. It is super easy to set up and once done, you can just sit back and relax.

Entry requirements: You should have high quality content as well a clean design and traffic from North America and the UK is preferred.
Payout threshold: $100

2. Adversal

Adversal is quick to set up and smooth to run. With no contracts or commitments you can easily try it out and see how you like it. It offers all types of services, from native, display and video ads.

It also has a built-in CMP which makes sure all your impressions are GDPR compliant. With a low minimum payment threshold, this can be a great idea for smaller blogs and websites. It is also known for easy, on-time payments.

Entry requirements: You should have your own domain name, at least 50,000 pageviews per month and publish no adult content or illegal content, US traffic preferred.
Payout threshold: $20

3. BuySellAds

BuySellAds is a first rate, selective ad network that offers relevant, high quality ads for your site. It has a slightly different approach to Adsense. Instead of the network populating your ad space with contextual ads, it instead helps you sell ad space directly to advertisers. This means you can choose to price your ad space yourself.

They offer all types of ads including native, content, podcast, display and email ads. BuySellAds is free to join but the network takes a 25% commission on ad sales.

Entry requirements: You must have at least 100,000 page views per month, sites must be English-language and have high quality content and design.
Payout threshold: $20

4. Propeller Ads

Propeller Ads is a great choice for new as well as established blogs. No traffic requirements means almost anyone can get started. Propeller Ads taps into a network of advertisers all over the world across a huge variety of niches. They specialise in pop under ads, ads which load behind your browser and appear when the window is closed.

Some people may prefer less invasive ad types. They also offer banner ads, interstitials, push notifications and smart links. Propeller Ads offers weekly payments with a super low minimum payout of just $5, perfect if you are looking for quick access to the cash you make. They use AI to optimize ads as well as having a multilingual dashboard.

Entry requirements: No minimum traffic requirement, adult content not accepted.
Payout threshold: $5

5. Amazon Native Shopping Ads

Online marketplace giant Amazon also has their own contextual ad network, Amazon Native Shopping Ads. Their recommendation, search and custom ads show different Amazon product listings in your advertising space. These are automatically selected to be relevant for your site.

They even have an option for custom ads which allows you to pick and choose the products they show. Amazon has an excellent reputation which means Amazon ads will get higher traction than most other networks.

Entry requirements: Approval required by Amazon, page views not specified.
Payout threshold: $10

6. PopAds

PopAds do best what their name suggests: pop-under ads. They offer autoplaying sound and video pop-under ads along with additional pop ups and pop unders. More invasive than some other networks, but perfect for certain sites. PopAds uses a special bidding system so you can choose your own prices for each pop under.

You can also set pop under ad frequency to fit your site. They have advertisers for over 50 countries including North America, Southern Asia, India, Western Europe and Australia. There is even a referral bonus program for referring other publishers or advertisers. You can request to withdraw your earnings at any time, and these requests are processed daily.

Entry requirements: PopAds reviews your country, website quality and niche. Adult sites ok.
Payout threshold: $5

7. RevContent

As one of the highest quality platforms for native ads, you might not be surprised that RevContent is also highly exclusive. If preserving the look and feel of your website is important to you, you will appreciate how targeted the ads are. As well as how subtly and easily they can blend in with your content.

You also have significant control over which ads are displayed on your site. It uses lightweight widget technology which increases site speed by up to 68%. If you get in, you will be joining many leading media and tech brands. Payout happens monthly.

Entry requirements: You must publish regular, high quality content and have 50,000 page views per month.
Payout threshold: $50

8. SHE Media

Girls, get your ads here. This Google-certified, all-female company is best known for its female run blogs, but it also has a digital advertising network. This makes it perfect for you if you have a blog or site with a high female audience. They offer a big range of monetization opportunities with ads, including display ads, mobile, video, and branded content.

They value viewability and user experience highly so you can count on ads being clean, non-intrusive and blending in well with the content. Joining the SHE Media network also brings you information and opportunities on a whole host of other monetization methods too.

Entry requirements: You should have 20,000 page views per month, a 70% female audience with 80% from the US.
Payout threshold: A minimum is not specified but payments are issued monthly, with 2 months of processing.

9. Sovrn //Commerce

Previously known as VigLink, Sovrn’s //Commerce allows you to insert monetized contextual advertising links straight into your content. Every click or sale will earn you a commission, so once you have added these links to your site, social networks, or email marketing, sit back and generate some passive income.

There are over 70,000 affiliate merchants in the network and you can search around for the best commission rates.

Entry requirements: No particular requirements are necessary.
Payout threshold: $10

10. Skimlinks

A little different to the others in this list, Skimlinks is an automated service that turns links to products on your site directly into affiliate links. If someone clicks and buys a product through one of these links, you can gain a 75% commission.

This is perfect for blogs or product review sites with commerce content. As the process is fully automatic, Skimlink skims your content for you and monetizes your links. There are thousands of advertising partners and publishers signed up.

Entry requirements: You must be approved by Skimlinks and then you will be automatically approved for 99% of the partner merchants.
Payout threshold: $65

11. Bidvertiser

The bid in Bidvertiser sums up the concept behind the platform. You can list advertising space for sale and advertisers bid for it. The highest price wins. If you have a large, well-known website, desirable to advertisers, this can be a great option. You can end up with much higher commissions pushed up by the auction.

It may not be a good option for very small or new sites as you may not receive many, if any, bids. You can find many ad formats including native ads, push notifications, pop under, direct navigation and XML. You can also customize ads, perfect if it is important to you to preserve branding and reputation. They offer payments for clicks and sales and have monthly payouts.

Entry requirements: No approval restrictions.
Payout threshold: $10

12. AdCash

With clean ads and easy integration, AdCash is a great all-round advertising platform. It covers almost all ad formats including native, banner, pop under, interstitial and push notifications. Placing and customizing ads is easy and they pay per action. Their API reporting services are great to track your publisher statistics too.

Entry requirements: AdCash needs to authorize your site through their internal specification.
Payout threshold: $25

13. Monumetric

This is the network for bloggers and content creators. Monumetric, formerly The Blogger Network, they serve highly targeted ads for content creators. They work hard to make sure the ads your visitors see will be in line with their interests.

Something to note is that Monumetric doesn’t use the Pay Per Click (PPC) model, but pays you every time someone views your ad. Although the commission per impression is lower, the earning frequency is increased.

Entry requirements: 10,000 monthly page views, if your blog has under 80,000 views per month you will also have to shell out a $99 registration fee.
Payout threshold: $10

14. Infolinks

Infolinks is a high quality alternative to Adsense for display ads. They specialize in in-text ads. These are ads that appear when the site visitor hovers over a relevant piece of text.

Content-heavy sites and blogs are therefore good candidates for this type of ad. It means they are seeing the ad when they are most engaged which can lead to higher conversions.

Entry requirements: No requirements for page views.
Payout threshold: $50

15. AdClickMedia

AdClickMedia is a great Google Adsense alternative for any size website or blog. It offers banner ads and text ads that are highly targeted to your audience.

It achieves this by using an awesome keyword matching technology to identify keywords in your text and produce appropriate ads. It is also a great choice for people who want to customize ads to match their web aesthetics as it allows you to personalize the design.

Entry requirements: There are no minimum traffic requirements for AdClickMedia.
Payout threshold: $50

16. Adsterra

Adsterra boasts a 100% fill rate for the ad space on your site. They have a wide range of ad formats available including native, banner, video, push notifications, direct link and social bar. Their ads are highly targeted to your audience, achieved with more than 12,000 advertisers in their network and special AI recognition technology.

Adsterra helps you monetize any kind of traffic from web and mobile to social media. Advertisers pay per 1000 clicks (CPM), per click (CPC) or per action (CPM) and the price is determined by each advertiser.

Entry requirements: All visitors must come from a web page, social network or app store application. No adult or illegal content.
Payout threshold: $5

17. Yllix

Last but not least is Yllix. This could be the Adsense alternative for you if you are looking for higher payouts. Yllix champions fair rates to publishers based on traffic quality, meaning if you have an engaged audience you can stand to maximize your earning potential.

They have a variety of ad types for both web and mobile and promise a 100% fill rate. Yllix pays out daily and they even pay you $100 for referrals.

Entry requirements: Accepts sites worldwide as well as no restrictions on traffic.
Payout threshold: $1

Conclusion

So now you are ready to boost your passive income through advertising with one of these awesome advertising networks. Whether you are looking for quick and easy pop-ups, clean and subtle banner ads, or tech-savvy in-text advertising, these options have got you covered. You don’t need Adsense to monetize your blog or website. Best yet, some of them take a matter of minutes to set up. What are you waiting for?

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